You may have heard about the NRECA Board Charter that instructs the Education, Communications and Marketing Committee to review and examine NRECA’s relationship to Touchstone Energy to determine if the agreements between the two organizations are effective and in the best interests of NRECA members.
Throughout this process, we hope to highlight the structure, activities and value of Touchstone Energy programs – as well as resolve some perceptions that there is redundancy of services between NRECA and Touchstone Energy. Our goal is to provide a better understanding on allocations of expenses, member financial commitment to Touchstone Energy and the responsibilities of the Touchstone Energy Board of Directors.
At the core of Touchstone Energy is a brand that unifies our membership and produces invaluable resources and support services that allow Touchstone Energy members to better engage and serve your members. Proudly, we stand here today, more than 20 years after the birth of the brand, stronger than ever. Here’s why:
NRECA and Touchstone Energy cooperate in many ways to serve electric cooperatives across the country, and the majority of electric cooperatives are members of both NRECA and Touchstone Energy. That high level of participation is a reflection of the importance we place on our cooperative reputation and efficiently using our members’ resources to meet that goal.
The Touchstone Energy Board of Directors encourages our members to be active in this NRECA review process by attending one of the regional meeting listening sessions or by sending an e-mail to the committee. Your responses will help the NRECA and Touchstone Energy boards shape a conversation that will result in improvements in the ways each organization serves its membership.